News

The AB Tyres Club, a loyalty program of AB Tyres, presents itself in the year 2024 with a new dynamic and with more prizes and advantages accessible to all customers.

Launched in 2020, the AB Tyres Club, in a span of 4 years, has already offered over 300 trips around the world, in addition to thousands of euros in direct discounts, gift vouchers from national partners, exclusive merchandise, and many other prizes.

Under the motto "A Club for Everyone," the AB Tyres Club was born with the purpose of being a universal and democratic loyalty program, capable of reaching all aftermarket customers, regardless of their size and business volume, offering them exclusive advantages and benefits according to their monthly and annual consumption profile.

In recent years, the AB Tyres Club's major prize was offering a trip for two people at the end of the year, where the destination and number of days varied according to the points accumulated by each customer. However, in 2024, the loyalty program, which now has over 3,000 participating customers, aims to offer customers the possibility to win not just one, but 10 incredible prizes throughout the year.

In summary, as customers accumulate points from purchases made at AB Tyres, they unlock access to prizes until they reach the final grand prize: a 7-day trip to Cayo Coco, Cuba, for 2 people, in a 5-star all-inclusive resort.

Each prize is unlocked when the customer reaches a certain level. In total, there are 10 levels, where the prizes are already defined and range from vouchers for purchases at Pingo Doce, Decathlon, Bestravel, Vila Galé Hotels, and AB Tyres itself, to the offer of products such as Sony headphones, a Lenovo tablet, and finally, the much-desired trip to Cuba.

In addition to the prizes, customers, based on their monthly consumption, achieve a Monthly Status in the AB Tyres Club, which can vary monthly between Bronze, Silver, or Gold. Depending on each achieved status, the customer gains access to exclusive advantages and campaigns, including direct discounts, vouchers from partners, technological products, merchandise from renowned brands, among others.

According to Filipe Bandeira, Administrator and CEO of AB Tyres, "the new AB Tyres Club presents itself as an even more dynamic and advantageous program for all aftermarket sector customers. The investment we made, both in the program itself and in technological developments on our Customer Portal, demonstrates our commitment to offering a value proposition that is not only based on offering quality products at competitive prices but also on rewarding customers for their loyalty. This is without ever forgetting what sets us apart and is in our DNA: excellent service and support provided by a highly qualified and specialized team."

To learn more or join the AB Tyres Club, send an email to apoio@abtyres.pt or contact the support line directly at +351 231 244 244.